What can Aesop’s fable of the Monkey & the Dolphin tell Marketers today?

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Search intent is the end goal of a search user, the exact type of information a user is looking to receive in search results.

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Whether you think money is something to be saved, shared or spent, your mindset about money has a profound effect on how well you manage it.

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Don’t be afraid to go left when everybody else is going right.
Make your decisions based on what feels correct for you, not what others tell you to do.

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Why are tiny changes so helpful in our lives? The answer might be more straightforward than you think. Too often, we associate the idea of change with a lot of pain and suffering. We think of bettering ourselves through sheer force of will, as though grit and determination make all the difference. While there’s nothing wrong

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If routines are so important and they deliver significant benefits, why do people struggle to maintain them?

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